During 1966, Bud Bushnell founded Genie Industries. During that time, he purchased the manufacturing rights to a material lift which functioned on compressed air. The name Genie originated from the "magic in the bottle" that was utilized to raise and lower the hoist. This device greatly impressed a lot of clients and thus, the name was established.
Genie has moved into numerous new markets, because the need for lifts and work platforms grew. Over time, as the requirements for new equipment to meet numerous applications grew, the company made itself known in many new markets. Like for instance, Genie went into manufacturing stick booms, telehandlers, man-lifts, articulated booms and light towers.
Because of the economic downturn during the start of the 2000s, Genie decided to secure a partner who held the same values. They partnered up along with Terex Corporation. This company has a history acquiring machine manufacturers throughout the world who proved to be a good business match. Genie Industries was sold during 2002 and became a part of Terex Corporation.
Due to the Genie name and its solid reputation in the workplace, it was determined to maintain the Genie brand name as part of the Terex Aerial Work Platforms. This was just decided after the initial few years following the sale. Hence, all Genie equipment continue to be sold under the Genie brand.
Genie takes pride in listening to their clients. The company is dedicated to continually improving quality and efficiency and is also dedicated to lessening waste. Even long after the sale has been closed, the company focuses on offering exceptional support. These are the very work practices that have made Genie a trusted brand over the past decades and continue to keep their reputation for top-of-the-line and quality machinery.
Genie's Bi-Energy and DC equipment are emission-free, quiet equipment capable of working in delicate work settings. Where the equipment has to be driven significant distances, like within industrial situations, the Genie bi-energy system combines the benefits of a 48V DC machine together with the power of a diesel-powered generator.
Compared to any of the various types of aerial platforms, telescopic booms provide greater horizontal reach overall. These machinery are ideal for limited access places in construction and other industrial environments. The Genie Telescopic S booms have been designed to offer utmost productivity. These equipment provide supreme traction and the drive speed you need in order to travel around the job area and work site.